Kinetic Consulting

Multinational Food Manufacturing Company

Challenge

To create understanding of, and belief in, a new global way of operating around Global Categories. This required synthesising a series of complex messages into one simple, compelling statement of purpose to ensure that every employee throughout the world understood the new approach, the supporting strategy choices and their role within them.

Action

We developed a compelling narrative to articulate and encapsulate the company’s choices and new approach. This narrative was delivered in the form of an online tool which included interactive action-focused exercises, video case studies and bespoke animations.

To support the tool, a facilitator guide was created to ensure employees felt confident and empowered to take this experience to their teams at every level. The entire package was then delivered throughout the organisation in the form of leader-led workshops in every region.

Impact

Once again, Kinetic has over-delivered. Their ability to take a series of complicated messages and to turn them into a digestible workshop, which captures hearts and minds is absolutely fantastic.

Testimonial from the Senior Vice President & Chief Growth Officer