Transformed a Sustainability Ambition into a Clear Strategy with Actionable Plans

Kinetic have transformed the way we view and act on sustainability. Their sharp strategic thinking and strong business acumen, combined with a practical approach to execution and focused capability building, have truly enabled us to integrate sustainability into our corporate strategy and operations, and leverageit as a competitive advantage.
CEO
Case for Change
A growing multinational with 80 years history in the sector faced a strong desire internally and a pressing need from its Customers to expand their industry leadership beyond product quality and affordability into sustainability.
Shared Vision
To shift towards Sustainable Product Leadership and become a bigger and (above all) better company for all its stakeholders (customers, employees, community, suppliers, shareholders).
Feasible Plan
We began with a full day leadership offsite where we aligned on the sustainability opportunity and co-developed a bold sustainability ambition (of which carbon neutrality). We then developed a set of strategic choices, supported by a robust execution plan aligned with all internal functions. To move to action, we established a sustainability program consisting of 10 critical projects for the near and mid term, owned by the European Foodservice Group teams and sponsored by the Exec Committee.
Capability to Deliver
Provided strategic competence and coaching in developing an integrated sustainability strategy, co-created with the lead team and worked them on how to integrate the Group’s sustainability ambition and actions into its culture / DNA. We built capability within the Group on key topics such as regenerative agriculture, renewable energy, sustainable procurement, reporting and circular packaging in collaboration with expert partners. Worked with the team on Purpose Led Branding to articulate why brands exist.
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Specialist Materials Manufacturer
Turned Social & Environmental Performance into a Business Growth Driver
As an innovative, entrepreneurial SME we needed concrete and actionable support. Kinetic became part of our team and really adapted to our size and culture. They enabled us to better understand, strengthen and promote our sustainability performance.
CEO

Fast Growing Wellbeing Company
Developed an Inspiring Vision, Mission, Purpose and Leadership Alignment
I was really impressed with the outcome we delivered in such short period of time - our team is already in an implementation mode now. With your approach, you helped us to create robust alignment within our Lead Team.
Co-Founder & CEO