John specialises in helping companies grow through innovation strategy, trends, disruptions and ideation to build strong product and service pipelines, as well as Brand and Communication Strategy and planning.
Experience
John successfully led major Global, multi-billion Brand portfolios such as Pringles, Kashi, Ariel, Special K & Kellogg in Innovation & Brand Marketing in the past 23 years, at P&G, Kellogg and Viome Life Sciences.
John’s teams launched >200 new products & >50 Commercial/ Marketing innovation programs in local, regional & global roles from upstream design through in market execution.
John also led the redesign of Kellogg’s Innovation Process and global rollout designed and led over a dozen innovation and marketing training courses such Brand Manager College, Pernod-Ricard Innovation Process, Commercial Readiness, Inspirational Presenter, and Pringles Brand College.
John mentors >20 Startups in natural foods, healthcare technology, influencer marketing and regenerative agriculture.
Focus Areas
- Brand & Communications Strategy
- Innovation Strategy, Process, Pipeline
- Go To Market – Regional + Global
- Future Trends & Disruptions analysis
- Startups and accelerators
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