Accelerated Business Growth through Better Leverage of Market Intelligence
1.5% incremental Sales growth expected from project interventions
- Commercial & Marketing
- Pharmaceuticals & Health Care
Kinetic used their experience and credibility as practitioners to understand our organisation, and to create buy-in and engagement with all key stakeholders. Their work on key business levers did not just create focus, but ownership. It has been a pleasure to work with Kinetic and I strongly recommend them.
Chief Commercial Officer
Case for Change
A market leading Pharmaceuticals Company started to struggle to deliver growth after years of success.
Shared Vision
To accelerate business growth, through better leverage of market intelligence scale potential.
Feasible Plan
In partnership with client teams from multiple countries, we assessed the current situation, developed an aligned vision for the future and a plan of priority actions to get there. We delivered a high impact quick win, by enabling the organisation to identify and focus on the key business drivers, generating much stronger commercial plans and the organisation buy-in to the plan.
Capability to Deliver
We designed a new business growth intelligence function, leveraging existing organisations across countries and re-focused work on strategic priorities and on growth versus efficiency. We then enabled the new function leader through on-boarding and management support from the CEO downwards.
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Private Equity Company
Improved ROI across Digital and Traditional Channels to Generate Stronger Growth
We were impressed by the value generated by Kinetic over a short period of time. They helped us step-change our understanding of the business drivers in one of our investments and to identify opportunities to generate much stronger growth. The Kinetic approach also generated strong alignment between investors and the management team.
Principal & Chief Investment Officer
Maximised Brand / Promotional Spending Return on Investment
Not only did you bring concrete new data and analysis, but you ensured we were involved, aligned, decisive and action focused. In just a couple of months you’ve helped us develop winning plans and the self belief to deliver them.
Brand General Manager