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Rick Lawrence - Kinetic Consulting

Rick specialises in helping organisations deliver winning commercial transformation through data based actionable strategies and plans together with commercial and capability building.

Experience

Rick’s corporate experience spans more than 20 years in Marketing and Commercial roles in blue-chip FMCG organisations. He has been responsible for 18 markets in Northern Europe, South East Asia and North America, living in 5 countries to date.

He has been involved in a number of M&A projects, leading commercial business cases, integration of acquired organisations and building “best of both” teams post integration.

Rick brings a wealth of experience leading commercial teams across multiple categories and markets. Leveraging a data driven approach together with a broad toolkit of practical best in class processes he has a track record for driving step change results in areas of growth, return on investment, and team development.

Focus Areas

  • Commercial Strategy
  • Consumer Focus
  • Culture & Organisation Transformation
  • Storytelling & Communication
  • Organisation Enablement

Are you ready for a change?

Join our growing consultancy of exceptional professionals, united by shared values and committed to creating meaningful change. If you're driven by excellence and want to be part of our global network, we'd love to hear from you.

Join us

Want to know more about what we do?

European Foodservice Group

Transformed a Sustainability Ambition into a Clear Strategy with Actionable Plans

True partners in our journey to success. Kinetic are not just consultants but have been fully integrated members of our team - real experts with deep knowledge of our markets and distributor operations. The skincare business is already growing more than 50% year-on-year. We couldn’t have done this without them.

Regional President EMEA